2016 Mazda CX-5 Continues to Rule the CUV Class

The compact crossover segment might be one of the most popular segments in the world right now, but all the newcomers to the segment are simply late to the Mazda CX-5’s party. The 2016 model of the popular SUV debuted this year at the Los Angeles Auto Show, and the new model definitely increases the nameplate’s lead over the rest of the segment.

2016 Mazda CX-5

The 2016 Mazda CX-5, of course, remains stylistically excellent, thanks to the KODO – Soul of Motion design language that pervades the whole Mazda lineup. The CX-5’s sculpted, shapely exterior makes even better use of that design aesthetic than most models. On top of the design, The CX-5 also comes with tons of features and the Skyactiv Technology engine design that makes Mazda vehicles the zippiest, most efficient vehicles on the road.

In fact, the new CX-5 gets up to 33 mpg on the highway with front-wheel drive design and up to 35 mpg with the six-speed manual transmission. With safety features like the Smart City Brake Support on the Grand Touring Tech Package, you’ll be both safe and in style every time you’re behind the wheel of the new CX-5. Come see us here at Bakersfield Mazda to learn more about this powerful little SUV.

2016 MX-5 Miata Is on Its Way (Almost) with Greater Fuel Efficiency

As we wait for the arrival of the 2016 MX-5 Miata, we have more good news to share about the all-new roadster. Equipped with Mazda’s expertly engineered SKYACTIV Technology, the car looks great as it zips by the previous manual transmission model with 25% greater fuel efficiency.

2016 MX-5 Miata

The MX-5 comes standard with the SKYACTIV-G 2.0-liter engine and SKYACTIV-MT six-speed manual transmission for an EPA-estimated 30 miles per gallon, combined — 27 mpg city and 34 mpg highway. Outfitted with the available automatic transmission, the MX-5 kicks up its highway efficiency to 36 mpg.

“SKYACTIV Technology is more than a catchphrase for Mazda; it’s a total effort to increase efficiency, improve performance, safety and technology and instill each Mazda vehicle with a directness and responsiveness that’s unmatched in the segments in which our vehicles compete,” said president and CEO of Mazda North American Operations, Jim O’Sullivan. “The 2016 MX-5 shows that a sports car can hit all targets today’s buyers want.”

As part of Mazda’s incorporation of the SKYACTIV Technology, the automaker used its “Gram Strategy” to shed 150 pounds from 2016 MX-5, while increasing the strength and safety of the vehicle.

Production for the 2016 MX-5 Miata began on April 20, so it won’t be long now before we finally get a chance to see the all-new model up close and personal. Stay tuned for news of its arrival. We at Bakersfield Mazda are pretty sure you’ll want to come visit us.

The Joy Of Driving: Mazda’s SkyActiv Technology

According to Russell Wager, Mazda’s CMO in the U.S, Mazda’s SkyActiv technology is like a certain vegetable. “Once you start peeling the onion away, it’s a pleasant surprise.” What happens when people get to the core? “Their propensity to put the brand on their shopping lists increases dramatically.”

So, what is the SkyActiv technology? It’s really a combination of elements, all combined to put Mazda on the leading-edge of automotive technology.

Mazda's Skyactiv technology

The best part about Mazda’s Skyactiv technology is that you don’t have to drive the 2016 Mazda MX-5 Global Cup Car to enjoy it.

ENGINES
Mazda’s goal is “ideal combustion.” In this pursuit, they’ve developed the SkyActiv-G, a gasoline engine that features the world’s highest compression ratio. 

TRANSMISSIONS
The SkyActiv Drive is a transmission with a “substantially direct drive feel.” It employs the classic combination of “a torque converter and stepped automatic transmission.” 

PLATFORM
The SkyActiv body and SkyActiv chassis achieve the seemingly impossible goal of weight reduction–which enhances fuel economy–while maintaining the needed rigidity to prove successful in crash tests.

SkyActiv is something that grew out of Mazda’s philosophy of creating better fuel economy without sacrificing an enjoyable driving experience.  Test it out for yourself here at Bakersfield Mazda!

Mazda Educates Students on Racing Technology with R.A.C.E.

When you think about motorsport racing, you probably just think about pure speed and horsepower, but of course, there is a lot more that goes into building a successful race car. In Mazda’s new “Racing Accelerates Creative Education” or R.A.C.E. program, it will reach out to students across the country to show them how science, technology, engineering, and math (STEM) all play a pivotal role in the success of Mazda Racing.

The in-school events will coincide with the 2014 Tudor United SportsCar Championship schedule, which Mazda is racing in this year. One of the last events for this school year was at Martin Luther King Jr. Senior High School in Detroit, Michigan. More than 700 students from 11 Detroit Public Schools met together to explore the world of racing technology.

John Doonan, Director, Mazda Motorsports, said in a statement, “Whether the students have already expressed an interest in STEM or not, we are convinced that our R.A.C.E. program will demonstrate in an interesting, fun and engaging way how science, technology, engineering and mathematics are central to the success of Mazda on the race track and in the marketplace. More important, by showing them examples of how exciting problem solving can be in the STEM arena, we believe students will be even more motivated to always be curious and open minded.”

R.A.C.E.

Mazda will bring its SKYACTIV-D Clean Diesel prototype race car along with select professional drivers to showcase the events. The program’s next stop will be Eastdale Collegiate and Vocational Institute in Toronto, Ontario.

You can check out Mazda’s innovative SKYACTIV Technology yourself by heading over to Bakersfield Mazda.

2015 Mazda Miata Design to Hearken Back to Original

We’ve gotten some updates on what the new 2015 Mazda Miata MX-5 may look like when it makes its debut next year. The new design will likely be lighter, have Mazda’s SkyActiv Technology, and use more ovals.

2015 Mazda Maita

Will the 2015 Mazda Miata look more like this 2012 one than the 2014?

Australia’s Motoring site was able to speak with an unnamed Mazda insider who said, “With the new roadster, you can expect to see a new interpretation of Mazda’s ‘Kodo’ design language. The oval-shaped grille is a major departure from current Mazda styling and will hint back to the original car. And, of course, the MX-5 will feature all of the company’s new Skyactiv technologies that we’ve seen in the CX-5, Mazda6 and Mazda3.”

The source also said that the Ibuki concept that debuted at the 2003 Tokyo Motor Show is a great starting place for the new Miata design. It may also shed some weight and come in at a curb weight similar to the original—about 2,100 pounds.

What new design features would you love to see in the new 2015 Mazda Miata? It’s going to be a long year to wait until we get to see the real thing.

2014 MAZDA3 Five-Door

2014 Mazda3

Mazda has released its redesigned 2014 MAZDA3. This car is available as either a sedan or five-door hatchback and features a striking new design, a comfortable interior, and a sporty driving feel.

Edmunds.com says the MAZDA3 hatchback “is easily our favorite hatchback in this class.”

Despite being a car designed for those who are relatively economically-minded, the MAZDA3 features an upscale interior that feels luxurious and high-tech. Because of the MAZDA3’s remarkable new technology features, including a vivid seven-inch color touchscreen, Edmunds continues its review by comparing the MAZDA3 to not only to a Mercedes, but to an Audi and BMW, as well.

The 2014 MAZDA3 is available in five trims ranging from the base i Sport model to the top-of-the-line, s Grand Touring trim. There are two engines to choose from. The base engine is a 2.0-liter, four-cylinder engine that makes 155 horsepower. A more powerful 184-horsepower 2.5-liter, four-cylinder can get you to 60 mph in less than 8 seconds. Both engines are part of Mazda’s efficiency-boosting SKYACTIV technology.

Want to get your hands on the best-looking hatchback on the market? Come visit us at Bakersfield Mazda and take the 2014 MAZDA3 out for a spin.

Mazda Launches R.A.C.E. Program in Florida High School

Mazda R.A.C.E. Program in Florida High School

Students get excited about R.A.C.E. program

What if 10th grade science with Mr. Snodgrass had turned into a scientific study of racing with Mazda Motorsports? You probably wouldn’t have struggled so uselessly to stay awake, even if the class was just after lunch. Thanks to Mazda’s Racing Accelerates Creative Education (R.A.C.E.) program, over 600 students will have the opportunity to experience this engaging twist on learning.

DeLand High School, located in DeLand, Florida, just 25 minutes from the Rolex 24 endurance race, is Mazda’s first destination for the R.A.C.E. program.

Spearheaded by Mazda Motorsports, the program aims to take an inventive approach to introducing students to real-world applications of science, technology, engineering, and math (STEM).

“We are convinced that our R.A.C.E. program will demonstrate to students in an interesting, fun and engaging way how science, technology, engineering and mathematics are central to the success of Mazda on the race track and in the marketplace. Our goal is to show students just one example of how exciting problem solving can be in the STEM arena and motivate them to always be curious and open to the possibilities,” said John Doonan, director of Mazda Motorsports.

The program, which began Jan. 15, showed students a dynamic presentation detailing the importance of the STEM subjects in motorsports and gave them an up-close look at Mazda’s SKYACTIV technology in the TUDOR United SportsCar Championship prototype. Students were also able to interact with professional drivers and engineers.

“Anytime motorsports can be linked to science, technology, engineering and mathematics, it proves to be an attention getting combination,” said DeLand High principal, Mitch Moyer.

We at Bakersfield Mazda know what you’re probably thinking: programs like Mazda’s R.A.C.E. would have saved you from numerous detentions. Why do the younger generations get to have all the fun?

Three Mazda 2014 Models Receive Top Safety Ratings

As you drive in your 2014 Mazda3, Mazda6, or CX-5 from Bakersfield Mazda, rest assured that your vehicle is tested and proven to keep you safe wherever you go. These three vehicles were awarded with “Top Safety Pick+” distinctions by the Insurance Institute for Highway Safety (IIHS).

Mazda 2014 Models

In a year with new, more stringent criteria, three of Mazda 2014 Models were among only 22 to earn the title of “Top Safety Pick+”, giving Mazda’s brand the second-highest number of safety honors in the industry.

The automaker attributes much of this success to its exclusive SKYACTIV TECHNOLOGY, which strives to optimize fuel-efficient performance of the gasoline engine.

“A redesign is not simply a matter of changing a vehicle’s sheet metal draping but involves dramatically altering its insides, outsides and everything in between to make that vehicle not only look great but be more efficient, more powerful and, most importantly, safer,” said Jim O’Sullivan, president and CEO for Mazda North American Operations.

“With our new fleet of SKYACTIV vehicles, the 2014 Mazda3, Mazda6 and CX-5 were created to be the best in their segments from fuel economy and safety to dynamics and performance, and having earned Top Safety Pick+ distinctions is further proof to their success.”

Mazda plans to implement SKYACTIV TECHNOLOGY in each of its new models.

So sit back and relax, knowing you can enjoy a nice, safe ride in Mazda 2014 models.

New 2014 Mazda CX-5: What a Difference a Year Makes

Now, we all know last year’s Mazda CX-5 was a really good model; but the new 2014 Mazda CX-5 is exceptional.

This crossover SUV fuses more of everything you want from your SUV into a compact physique. In its second year, the Mazda CX-5 has more horsepower, more torque, less weight and more features available in its technology package.

In fact, here at Bakersfield Mazda, we’re proud to announce the new 2014 CX-5 with its 2.5-liter four-cylinder engine and SKYACTIV-G technology is already Mazda’s second best-selling vehicle across America.

What exactly makes this year’s model so great? And what do all those numbers mean?

While the original CX-5 was equipped with a 2.0-liter engine, Mazda’s 2014 2.5-liter model allows for a more powerful engine with 29 additional horsepower and a 23 percent increase in torque. This provides drivers with more agility and control as they navigate the road without compromising safety. For the first time, Mazda’s Smart City Brake Support is now offered in the technology package.

These improvements are thanks to Mazda’s SKYACTIV-G technology, a technology designed to supply Mazda vehicles with the necessary power in a smaller, lighter engine maintaining fuel efficiency. Mazda’s 2014 CX-5 still travels at 25 miles per gallon in the city, 32 on the highway making it a competitor even among hybrid SUV models.

Mazda’s dedication to develop vehicles “carefully engineered to eliminate compromise” brings you the Mazda 2014 CX-5, known to experts, like Mike Hanley of Cars.com, as “one of the most fun-to-drive models in the class.”

But don’t take his word for it; come check out the 2014 CX-5 for yourself. Our Bakersfield Mazda staff will be happy to provide additional details about the CX-5’s offerings.

2.5-liter Skyactiv Engine Powers All-New 2014 Mazda CX-5

Mazda’s new 2014 Mazda CX-5 crossover is giving drivers an experience like never before. Mazda’s new crossover will debut a 2.5-liter Skyactiv engine delivering 184 horsepower and 185 lb-ft. of torque. This is a 29 horsepower and 35 lb-ft. of torque upgrade from Mazda’s existing 2.0-liter engine. With more power and efficiency, the CX-5 has successfully beat-out several competing crossovers in its class.

While boasting more power, the new 2.5-liter engine will not guzzle anymore gas. The Skyactiv engine has been rated as returning 25 mpg in the city and 32 mpg on the highway for front-wheel driving. The all-wheel-drive models are not much different, rated at 24 city/ 30 highway mpg. This is about two miles per gallon less than the 2.0-liter engine was returning, which is impressive for such a powerful engine. One of the reasons for these great efficiency ratings is the much lighter body the new Mazda CX-5 is sporting as well.

The new small crossover also received a few small technology upgrades. The Mazda CX-5 now features Smart City Brake Support. This system uses a laser sensor that is mounted at the top of the windshield to detect objects on the road ahead. If an object is detected, the brake system is pressurized to reduce brake-piston travel and quicken braking times. SCBS also has the ability to automatically apply the brakes if the driver fails to do so.

The all-new 2.5-liter Skyactiv engine will be available on the Touring and Grand Touring Mazda CX-5 models. While pricing has yet to be released, Mazda fans can expect to see the crossover at dealerships very soon.