2014 MAZDA3 Five-Door

2014 Mazda3

Mazda has released its redesigned 2014 MAZDA3. This car is available as either a sedan or five-door hatchback and features a striking new design, a comfortable interior, and a sporty driving feel.

Edmunds.com says the MAZDA3 hatchback “is easily our favorite hatchback in this class.”

Despite being a car designed for those who are relatively economically-minded, the MAZDA3 features an upscale interior that feels luxurious and high-tech. Because of the MAZDA3’s remarkable new technology features, including a vivid seven-inch color touchscreen, Edmunds continues its review by comparing the MAZDA3 to not only to a Mercedes, but to an Audi and BMW, as well.

The 2014 MAZDA3 is available in five trims ranging from the base i Sport model to the top-of-the-line, s Grand Touring trim. There are two engines to choose from. The base engine is a 2.0-liter, four-cylinder engine that makes 155 horsepower. A more powerful 184-horsepower 2.5-liter, four-cylinder can get you to 60 mph in less than 8 seconds. Both engines are part of Mazda’s efficiency-boosting SKYACTIV technology.

Want to get your hands on the best-looking hatchback on the market? Come visit us at Bakersfield Mazda and take the 2014 MAZDA3 out for a spin.

Mazda3 Wins First-Ever Innovation Vehicle of the Year Award

The all-new 2014 Mazda3 is a sleek, efficient, safe, technologically-advanced, fun-to-drive hatchback. And, the 2014 Mazda3 Wins the Motor Press Guild’s Innovation Vehicle of the Year.

Mazda3 wins

2014 Mazda3 Redesign

In its first year awarding IVYs, the Motor Guild Press chose to highlight two vehicles that portrayed innovative solutions and exceeded expectations in overall performance value.

The Mazda3 was selected specifically as the winning vehicle under $29,000 for its SKYACTIV technologies, which prioritize fuel economy without sacrificing the fun-to-drive feel, and its advanced safety features.

“The 2014 Mazda3’ success continues to show that compact no longer means cheap, that non-luxury no longer means non-premium,” said Jim O’Sullivan, president and CEO of Mazda North American Operations.

“It’s a great honor to be awarded [Motor Press Guild’s] first-ever IVY. We are proud to offer consumers – and critics – a vehicle that exceeds expectations and innovation not only in driving excitement but also in safety, fuel economy, technology and value. It’s no secret that Mazda3 is our best-selling vehicle worldwide, and it’s no secret as to why,” he added.

Have you stopped by Bakersfield Mazda yet to check out all the 2014 Mazda3 has to offer? Go for a test drive and immediately know why the Mazda3 Wins this years First-Ever Innovation Vehicle of the Year Award.

1991 Mazda 626 Gets a Makeover Fit for an NFL Player

Football_field_02While Alfred Morris was busy on the field working as a starting running back for the Washington Redskins, DC-area Mazda engineers were spending 275-man-hours remodeling his car.

So what car does the NFL player drive that would take 275 hours to restore? A 1991 Mazda 626 named Bentley, which he bought during college from his pastor for $2.

Morris was loaned a 2014 Mazda6 in exchange for his 1991 Mazda 626 with his Florida Atlantic University parking decal (which expired last year) still in the rear window. Sounds like a pretty smart trade on Morris’s part, but what was Mazda thinking?

No, there isn’t something in the water over there on the east coast. The exchange was an inventive public relations move as the restoration process, dubbed the Alfred Morris project, was recorded.

By the time Morris was given back the keys to his car, Bentley had undergone a heavy duty makeover inside. Fitting in light of its name, the car received leather seats with quilted, cross-stitching. A new audio system complete with a touchscreen was another of several updates the car received.

You could say this is one purchase that paid for itself.

We don’t have any tricked out 1991 Mazda 626s left in our inventory here at Bakersfield Mazda. We do, however, have other models that share some of the same great features we think you’ll enjoy, including the 2014 Mazda6.

Mazda3 Breaks Mazda Records

Since the 1970’s, Mazda has been selling lots of cars in North America. Just recently, on Tuesday, October 22, 2013, Mazda reached a great milestone of selling their 10 millionth vehicle in the United States.

Mazda3

Mazda was nothing but ecstatic and had to have the 10 millionth Mazda car sold added to their Mazda heritage collection. The 10th million vehicle sold was a 2013 Mazda3. The customer who purchased the small car was then upgraded to a 2014 Mazda3 for free, so that the 2013 Mazda could be added to the collection.

In 2004 the first ever Mazda3 was launched and has been a success ever since. As a whole Mazda Motor Corp. has set aspiring goals for the small and safe vehicle which were just released. This year, Mazda plans to sell 500,000 Mazda3 vehicles alone. Mazda is confident their sales goals are attainable seeing that the Mazda3 contributed to 30% of sold Mazda vehicles last year.

The newly designed 2014 Mazda3 has become a top segment leader. With greater fuel economy, innovative technology, top safety features, comfort and style, there is not much to complain about the all new Mazda3. Stop by your local Bakersfield Mazda dealership in Bakersfield, CA today and take the Mazda3 car for a test drive!

Mazda Gets Serious with the All-New 2014 Mazda 3

Mazda gave their best-selling compact, the Mazda 3, a major facelift for the 2014 version. Wiping the smile off the car’s grille, Mazda put its game face on for the streamlined new design of the vehicle. The 2014 Mazda 3 comes as both a sedan and a five-door hatchback, both of which benefit from the new sleeker design.

2014 Mazda 3 Design

2014 Mazda3 Redesign

The newest version of the Mazda 3 comes with some massive technological upgrades to go with the redesigned exterior. The car is the first in Mazda’s lineup to feature the Mazda Connect Infotainment system. Drivers access the system through a seven-inch touchscreen on top of the dashboard. As an added safety feature, drivers cannot use the touchscreen capability while in motion, but they can still use Mazda Connect through voice commands.

The 2014 Mazda 3 also lands near the top of its class in fuel economy—the official EPA-estimated numbers are 29 mpg in the city and a very alluring 41 mpg on the highway.

The 2014 Mazda 3—available at Bakersfield Mazda now—is a seriously sweet car. The car might not be smiling anymore, but you will be while you’re driving it.

Mazda6 Excites Consumers with New Marketing Tactic at Restaurants

Over the decades, Mazda has continued to make a name for itself in the US market. Starting with just a small segment of the market, Mazda has been able to build a high brand loyalty while competing with the largest auto companies in the U.S. Many auto companies struggle largely to make the movement into the U.S. markets. Mazda has been successful due to the highly competitive vehicles Mazda engineers have produced, including the 2014 Mazda CX-5 SUV and 2014 Mazda6 sedan.

2014 Mazda6

2014 Mazda6

To keep their momentum and growth throughout the market, Mazda has launched an interesting new marketing plan at local restaurants around the country. Mazda hopes to engage drivers through their Take6 Ride & Drive program promoting the 2014 Mazda6. The program is planned to launch in Seattle and then grow to 14 other markets. While consumers are waiting for a table, they will be able to take a six minute test drive of the 2014 Mazda6. Customers who decide to take the test drive will receive a gift card and a Mazda6-branded spice grinder. This experimental marketing tactic is targeted to end in November. Mazda’s director of PR and brand experience explains the guerrilla marketing tactic stating, “They’ll have gone out for dinner, and our goal is to catch these people where they are rather than making them go where the car is…. We’re trying to drive interest, get people behind the wheel of the Mazda6, understand what makes it unique and different—and do it in a way that’s comfortable.”

The 2014 Mazda6 is noted for many innovative features at a competitive and affordable price point. The highly acclaimed updated styling, SkyActiv technology, fuel efficiency, new materials are just a few reasons people are raving about the Mazda6 compact sedan. Receiving lots of positive reviews, the Bakersfield Mazda dealership in Bakersfield, CA has made sure to stock up on a large supply of the 2014 Mazda6. Find a large selection of colors and trim levels at this Mazda dealership for exactly what you want and need. With these new updates we know the Mazda sedan will be at the top of many car consumers lists this year.

First Look at the 2014 Mazda6

2014 Mazda6

2014 Mazda6

Mazda is preparing to enter the competitive midsize sedan segment, and they are definitely ready for the battle with the 2014 Mazda6!  It delivers exquisite styling, a comfortable interior and efficient powertrain options.

The new Mazda6 has a sculpted body structure with sharp details and 19-inch alloy wheels.  The interior is equipped with heated leather seats, a power sunroof, pushbutton start, navigation and Bose Centerpoint audio with Sirius.  Exterior features include a rear lip spoiler, LED running lights, and automatic on/off headlamps.

There will be several powertrain options, but the standard engine is the 2.5 liter Skyactiv four-cylinder.  It delivers 184 hp and 185 lb-ft of torque.  Combined with a six-speed automatic, the Mazda6 is expected to get 26 mpg in the city and 38 on the highway.

The Autoblog team was recently delivered a Soul Red Mazda6 to test out for the year.  As they find out more awesome features, our staff, here at Bakersfield Mazda, will be sure to pass the information on to you!