2017 Mazda MX-5 Miata Rolls into Dealerships

2017 Mazda MX-5 Miata

The 2016 Mazda MX-5 Miata was a hit with consumers of all ages and backgrounds. Now, with the 2017 model rolling into showrooms, the legendary, award-winning roadster is ready to make waves once more. There’s no reason to make changes to perfection which is why the 2017 Mazda MX-5 Miata arrives mostly unchanged for the model year.

The 2016 model took home both the World Car of the Year and World Car Design of the Year awards, the only vehicle to ever do so. The base MSRP holds steady at just under $25,000, a bargain for this incredible roadster.

There isn’t much to say when it comes to changes. Drivers can choose from the Sport, Grand Touring, and Club trims. Mazda aimed to offer three different vehicles to appeal to different types of drivers.

The MX-5 Miata Sport shows off its original formula that first debuted in 1990. The Club trim boasts red stitching and a performance-driven exterior design, suspension, and brakes. The Grand Touring trim is the definition of luxury with three-stage heated seats, automatic climate control, and more.

The only major change for the 2017 model year comes in the form of Blind Spot Monitoring and Rear Cross-Traffic Alert. Both safety technologies come standard on the Club trim.

We here at Bakersfield Mazda are ecstatic that the new MX-5 Miata roadster will be here soon!

The MX-5 Roadster Scores Car of the Year Japan

Mazda MX-5 Miata - Bakersfield, CA

The MX-5 was an easy choice for Car of the Year Japan!

We love our vehicles here in the states, but our automotive passion is put to the test by our car-crazed friends over the Pacific. So, when Japan says they love a car, there’s a good chance that car is something particularly spectacular.

That’s why we’re particularly proud here today at Bakersfield Mazda for the all-new Mazda MX-5’s Car of the Year Japan title. Known as the Mazda Roadster within Japan, the MX-5 took the country by storm with its high-achieving performance features and sleek, classic-roadster design. The open-top two-seater was built for fun on the road wherever you go and offers the full range of Mazda’s SKYACTIV technology engineering features.

Mazda also won the award last year for the Mazda Demio, also known as the Mazda2. This year’s win marks the sixth Car of the Year Japan victory for Mazda.

Here’s a pro tip: the MX-5 looks just as sleek on American streets as it does in Japan!

Mazda MX-5 Miata Reigns Supreme in J.D. Power Initial Quality Survey

For the sixth year in a row, the Mazda MX-5 Miata has taken home the top spot in its segment in the J.D. Power Initial Quality Survey. This is the last year for the third-generation Miata and great close for the 2015 model.

J.D. Power Initial Quality

2015 Mazda MX-5 recently took home a sixth J.D. Power Initial Quality Award

“This marks a great bookend for our third-generation MX-5 ahead of welcoming in the all-new 2016 model,” said Robert Davis, senior vice president of operations for Mazda North American Operations, in a statement. “Enthusiasts the world over have fallen in love with MX-5 for more than 25 years because of its performance, reliability, ease of use and, most of all, the smile it puts on the face of everyone who drives one. We expect that to continue into the next generation of our flagship roadster.”

In the study, J.D. Power surveyed more than 86,000 new car owners and lessees who took home a 2015 model year vehicle. The respondents reported any issues they encountered within the first 90 days of ownership.

The 2015 Mazda MX-5 Miata claimed the overall top spot in the “Compact Sporty Car” segment. The third-generation model has earned this honor in all but one year since 2006.

Looking towards the future, the 2016 Mazda MX-5 Miata will be available this month at Bakersfield Mazda.

MX-5 Showdown Pits 90s Miata Against 2015 Model

This history of the Mazda MX-5 is something we here at Bakersfield Mazda greatly respect. 25 years ago, Mazda set out to produce a sporty compact car that was affordable for the masses, but offered the thrill of a much more expensive vehicle. While that was no easy undertaking, almost every automotive expert in the world agrees that they’ve been the most successful at doing it and then keeping that spirit alive even in the newest model, the 2015 Mazda MX-5 Miata (MkIV).

To prove this point more completely than an expert review can, Mazda UK took both the 1990 MX-5 Miata and 2015 MX-5 Miata to the Circuit De Calafat in Catalonia, Spain for an MX-5 showdown. They put expert endurance drivers in both models to eliminate some more variables and then they gave the 1990 model a four-second head start to make it a more fair fight. Since technological advancements alone in the last 25 years would easily make the 2015 MX-5 Miata the victor. Watch the MX-5 Showdown below and see for yourself who wins.

While we can’t test the 1990 model of the MX-5 Miata for ourselves, we would be more than happy to go on a test drive in a new 2015 Mazda MX-5 Miata with you any time!

2016 MX-5 Miata Is on Its Way (Almost) with Greater Fuel Efficiency

As we wait for the arrival of the 2016 MX-5 Miata, we have more good news to share about the all-new roadster. Equipped with Mazda’s expertly engineered SKYACTIV Technology, the car looks great as it zips by the previous manual transmission model with 25% greater fuel efficiency.

2016 MX-5 Miata

The MX-5 comes standard with the SKYACTIV-G 2.0-liter engine and SKYACTIV-MT six-speed manual transmission for an EPA-estimated 30 miles per gallon, combined — 27 mpg city and 34 mpg highway. Outfitted with the available automatic transmission, the MX-5 kicks up its highway efficiency to 36 mpg.

“SKYACTIV Technology is more than a catchphrase for Mazda; it’s a total effort to increase efficiency, improve performance, safety and technology and instill each Mazda vehicle with a directness and responsiveness that’s unmatched in the segments in which our vehicles compete,” said president and CEO of Mazda North American Operations, Jim O’Sullivan. “The 2016 MX-5 shows that a sports car can hit all targets today’s buyers want.”

As part of Mazda’s incorporation of the SKYACTIV Technology, the automaker used its “Gram Strategy” to shed 150 pounds from 2016 MX-5, while increasing the strength and safety of the vehicle.

Production for the 2016 MX-5 Miata began on April 20, so it won’t be long now before we finally get a chance to see the all-new model up close and personal. Stay tuned for news of its arrival. We at Bakersfield Mazda are pretty sure you’ll want to come visit us.

New MX-5 Launch Edition and MX-5 Club Introduced in New York

If you haven’t yet splurged on a new 2016 Mazda MX-5 Miata, you can congratulate yourself for your patience, as the Japanese automaker has just announced two new editions that’ll join the highly anticipated roadster.

At the New York International Auto Show, Mazda introduced the new MX-5 Launch Edition and MX-5 Club, both of which add extra features to somehow make the car more appealing.

The Club edition is the most interesting version. It comes with 17-inch gunmetal alloys, a limited-slip differential, Bilstein shocks, a tower brace, and new front and rear spoilers. Buyers will also be able to upgrade to Brembo front brakes if they choose.

The Launch Edition is all about exclusivity and will only be offered to the first 1,000 customers who place their orders for a new Miata in the United States. It’s based on the Grand Touring trim and comes with an exclusive combination of Soul Red paint with a tan leather interior.

Visit Bakersfield Mazda to learn all you need about the new MX-5 Miata!

2016 Mazda Miata’s Forza Horizon 2 Debut

Mazda struck a deal with Microsoft not too long ago and it isn’t for the tech inside the car. Forza Horizon 2, exclusive to Xbox One, will give players and car enthusiasts alike a look at the newest MX-5 model. But the Mazda Miata’s Forza Horizon 2 debut isn’t without its catches.

Mazda Miata’s Forza Horizon 2

Mazda Miata’s Forza Horizon 2 debut will give car enthusiasts / XBox owners an exclusive look.

The two companies are giving players the opportunity to win the fourth generation roadster in the Time Trial Rivals Contest. Head to the Games, Music, Movies, or Apps channels on the console then click on the Mazda MX-5 advertisement.

From there you’ll enter a hub to register for the contest. Play in the Rival Mode and get behind the wheel of the MX-5 on the Sisteron Perimeter Sprint Track. If you’re one of the top two, Mazda will fly you out to L.A. to go tire-to-tire.

Winner drives home in a life-size 2016 Mazda Miata roadster.

The 2016 Mazda Miata is part of a FREE Mazda MX-5 downloadable content, available March 17th. Also included in the DLC pack is a 2010 Mazdaspeed MX-5 concept, 2005 Mazdaspeed MX-5, and a 1990 MX-5. Which are all FREE for download in-game. The contest lasts from March 17th to April 30th.

New Mazda Miata Model Rolls Onto the Assembly Line

Here’s a quick question for all you automobile enthusiasts out there: which car holds the Guinness World Record as the best-selling two-seater sports car? If your answer was the Mazda MX-5 Miata—well, you’re right, but then again you might have just read the blog title and put two and two together. Either way, the Miata will soon build its lead on that record—as a new Mazda Miata model recently rolled onto the assembly line.

New Mazda Miata

The 2016 Mazda Miata is being built at the Ujina Plant No. 1 in Hiroshima, and it will go on sale first in Japan this June. Hopefully, an American debut won’t be too far behind that global debut. The 2016 model embodies the tagline “innovate in order to preserve.” To that end, they’ve added safety features, made the car more efficient, and—of course—added the brand’s signature SKYACTIV technology and KODO-Soul of Motion design ethic.

The MX-5 is a worldwide sports legend, and it has already sold over 950,000 units. This fourth generation model looks to boost that number even higher. Come see us at Bakersfield Mazda to learn more about the MX-5—including just how fun it is to drive.

New Bioplastic Miata May Revolutionize Industry

In this brave new world, paint may be a thing of the past. As automobiles, formerly so calamitous to the environment, grow increasingly more environmentally-friendly, automakers are always digging for new ways in which to make their products even more friendly. For Mazda, that search has led to a re-examination: does a car really need paint?

If you look at the new 2016 Mazda Miata, you’ll know that the answer is no. That’s because instead of a typical paint-job, the newest Miata will be assembled with bioplastic parts. Gizmag reports that “the plastic is based on plant-derived materials instead of petroleum, and doesn’t need to be painted.”

bioplastic miata

Some of you may be wondering how just exactly this bioplastic Miata helps the environment. It’s because the process of painting a car involves the release of harmful emissions.

You should also know that those annoying dents and dings will also disappear right along with harmful emissions. The plastic highly-resistant to scratches, weather and impacts. To us at Bakersfield Mazda, it sounds like everybody wins with the new bioplastic Miata!

Create an In-Game Mazda Miata and Win Big

Many modern video games give players the chance to customize at least a few aspects of their gameplay, whether it’s the characters’ looks, choice of weapons, and even varying options for transportation. In the Xbox game Forza Horizon 2, Mazda wants gamers to design an in-game Mazda Miata with the chance to win a big prize for the best design.

in-game Mazda Miata

After a major design change in 2015, 2016 will likely be similar in style.

Unfortunately, that big prize isn’t a new 2016 Mazda MX-5, but is still pretty awesome. The two top designers will win a trip to the South by Southwest conference and festival in Austin, Texas. There, they will compete for the grand prize—a 55-inch curved TV, home audio system, Xbox One Kinect, and more.

You have until midnight on January 4th, 2015 to submit your design in the Livery Design Contest. Then judges will choose the top five designs and post them for public voting. From January 26th through February 12th, the public will vote on their favorite designs with the top two headed to the conference.

Go spend time on Forza Horizon 2 and you might just win a sweet set of prizes. Will you be creating an awesome paint job for the Mazda Miata?