New MX-5 Launch Edition and MX-5 Club Introduced in New York

If you haven’t yet splurged on a new 2016 Mazda MX-5 Miata, you can congratulate yourself for your patience, as the Japanese automaker has just announced two new editions that’ll join the highly anticipated roadster.

At the New York International Auto Show, Mazda introduced the new MX-5 Launch Edition and MX-5 Club, both of which add extra features to somehow make the car more appealing.

The Club edition is the most interesting version. It comes with 17-inch gunmetal alloys, a limited-slip differential, Bilstein shocks, a tower brace, and new front and rear spoilers. Buyers will also be able to upgrade to Brembo front brakes if they choose.

The Launch Edition is all about exclusivity and will only be offered to the first 1,000 customers who place their orders for a new Miata in the United States. It’s based on the Grand Touring trim and comes with an exclusive combination of Soul Red paint with a tan leather interior.

Visit Bakersfield Mazda to learn all you need about the new MX-5 Miata!

Mazda Supports Student-led Project to Reduce Distracted Driving

Mazda Foundation USA is supporting After-School All-Stars (ASAS) in their mission to provide “programs that keep children safe and help them succeed in school and life.”  In its role, Mazda partnered with Project Yellow Light to help ASAS Atlanta Youth to put on “Super Saturday Service Day,” which was held last Saturday, April 4th.

“Super Saturday Service Day” is an event similar to a carnival, where participating students perform skits, poems, speeches and dances to illustrate the threat distracted driving poses in our communities. More than 1,500 students and members of the Atlanta community attended the Service Day event.

 

“These students bring such creative approaches to spread the message that distracted driving is a serious community concern,” said Tamara Mlynarczyk, Manager, Public Affairs, Mazda North American Operations in a statement. “From ‘Super Saturday Service Day’ here in Atlanta to rallies, social media campaigns and parent engagement nights, ASAS Youth Advisory Board Members mobilized their peers and demonstrated incredible social responsibility. The Mazda Foundation is proud to support these young civic leaders.”

The “Super Saturday Service Day” is just one of nine events that ASAS will organize in an effort to educate communities nation-wide on the dangers of distracted driving.

To learn more about the important work that After-School All-Stars is doing for the children in our communities, visit afterschoolallstars.org.

Here at Bakersfield Mazda, we are proud to support ASAS in their mission to offer school-aged children safe and productive after-school programs.

Could A Rotary-Powered Mazda Sports Car Be Coming Your Way?

There’s a whole lot of buzz about a rotary-powered Mazda sports car going into production, and we might see it by 2017. The car will be the successor to the infamous RX-7 and RX-8, and include a rotary engine.

An Auto Express reports states the rotary-powered Mazda will be based on an extended and reinforced variant of the upcoming fourth-generation Mazda MX-5 Miata’s chassis.

rotary-powered Mazda sports car

Unlike this traditional engine pictured above, rotary engines are usually designed with an odd number of cylinders per row in a radial configuration, in which the crankshaft remained stationary, with the entire crankcase and its attached cylinders rotating around it as a unit in operation. – wikipedia

According to motortrend.com, “While Mazda is the only manufacturer to actively pursue Felix Wankel’s rotary design, the automaker has its work cut out to find solutions to the engine’s inherent flaws of high fuel and oil consumption and low torque output. The new engine is said to be being developed with the automaker’s Skyactiv approach to efficiency used on its piston engines such as natural aspiration, weight reduction, and high compression ratios.”

You can find plenty of speculations about possible design, horsepower capability, and transmission choice, but the truth is, we really won’t know until Mazda introduces the car – and it looks like they’ve got their work cut out in order to bring all elements of this unique sports car to work together.

We can’t wait to hear more about the possible rotary-powered sports car, what about you?

In the meantime, stop by Bakersfield Mazda! We’d love to say hello, and if you’re in the market for a great car, we’ve got a few of those too.

Mazda MX-5 Miata Celebrates 25 Years

Happy birthday, Mazda Miata!

The MX-5 Miata celebrates 25 years as an amazing roadster, which entered our lives in 1989 and has held a cherished spot in our hearts ever since.

The MX-5 Miata Celebrates 25 Years

The 2014 Mazda MX-5 Miata

When the Miata first entered the automotive world, people were taken aback by its amazing fun-to-drive, sporty nature. Since then it has become the world’s best-selling two-seat sports car (it holds the Guinness World Record).

The Mazda Miata has always had an incredibly accessible price. The 2014 Mazda MX-5 Miata has a starting price under $30,000. However, despite the small price tag, the Miata is big on thrills.

Over its 25-year history, the design of the Miata has remained somewhat timeless, receiving only small changes to its design.

At next year’s Chicago Auto Show, Mazda will reveal the fourth generation of the Miata. If you want to explore the fantastic history of the roadster as the MX-5 Miata celebrates 25 years and see a bit of how its design came to be, Check out Mazda’s new site dedicated to the Miata.

Mazda Has Lowest Five-Year Cost to Own

Nobody likes to pay more for a car than they have to, but sometimes even if a car has a lower sticker price it may end up costing you more in fuel, insurance, or other normal costs of ownership. Each year, Kelley Blue Book compiles a list of the cars with the lowest five-year cost to own and for the second year in a row, the Mazda brand came out on top.

The 2014 Mazda3

The 2014 Mazda3

“New-car shoppers naturally want to know how much a car will cost upfront; however, sometimes an even more expensive car can actually save you money during the first five years of ownership,” said Dan Ingle, vice president of vehicle valuations for Kelley Blue Book, in a statement. KBB’s list “evaluates the other out-of-pocket expenses drivers will incur, which helps consumers choose the vehicle that fits them and their wallets best, helping save money down the road.”

KBB found that Mazda generally had low transaction prices, low depreciation, and “ranked among the lowest in fuel and insurance costs.” Leading Mazda’s victory were the Mazda3, Mazda6, and the CX-5 crossover.

So, if you’re looking for a quality vehicle that won’t break the bank and offers the lowest five-year cost to own, come visit us at Bakersfield Mazda and find the new Mazda car that fits your lifestyle

Mazda Heads to the 2014 International CES for the First Time Ever

Mazda is starting the New Year going where it has never gone before, to the 2014 International Consumer Electronics Show (CES). The automaker will be showing off its new Mazda Connect system as well as an application platform that encourages the creation of apps to be used in vehicles.

Mazda Connect is described in a press release as technology “designed to offer the convenience and fun of your smart phone in a form that is safe and appropriate for in-vehicle use.”

The system was first seen in the all-new Mazda3, which is now available here at Bakersfield Mazda. The Mazda Connect display will also include the Human Machine Interface, or HMI.

Mazda Connect

2014 Mazda3

The interface was developed to keep drivers’ eyes on the road as much as possible while providing easy access to the vehicle’s convenient features. HMI offers a 7-inch display with maximum legibility; an Active Driving Display, which projects information above the meter hood; and a Commander control, which drivers can operate solely through feeling.

Mazda is also bringing an application platform whose purpose is to give App developers access to information necessary in designing safe applications for in-car use.

When the 2014 CES opens on Jan. 7, all of Mazda’s innovative technology will be aimed at one thing: enhancing your “driving pleasure.”