This history of the Mazda MX-5 is something we here at Bakersfield Mazda greatly respect. 25 years ago, Mazda set out to produce a sporty compact car that was affordable for the masses, but offered the thrill of a much more expensive vehicle. While that was no easy undertaking, almost every automotive expert in the world agrees that they’ve been the most successful at doing it and then keeping that spirit alive even in the newest model, the 2015 Mazda MX-5 Miata (MkIV).
To prove this point more completely than an expert review can, Mazda UK took both the 1990 MX-5 Miata and 2015 MX-5 Miata to the Circuit De Calafat in Catalonia, Spain for an MX-5 showdown. They put expert endurance drivers in both models to eliminate some more variables and then they gave the 1990 model a four-second head start to make it a more fair fight. Since technological advancements alone in the last 25 years would easily make the 2015 MX-5 Miata the victor. Watch the MX-5 Showdown below and see for yourself who wins.
While we can’t test the 1990 model of the MX-5 Miata for ourselves, we would be more than happy to go on a test drive in a new 2015 Mazda MX-5 Miata with you any time!
The compact crossover segment might be one of the most popular segments in the world right now, but all the newcomers to the segment are simply late to the Mazda CX-5’s party. The 2016 model of the popular SUV debuted this year at the Los Angeles Auto Show, and the new model definitely increases the nameplate’s lead over the rest of the segment.
The 2016 Mazda CX-5, of course, remains stylistically excellent, thanks to the KODO – Soul of Motion design language that pervades the whole Mazda lineup. The CX-5’s sculpted, shapely exterior makes even better use of that design aesthetic than most models. On top of the design, The CX-5 also comes with tons of features and the Skyactiv Technology engine design that makes Mazda vehicles the zippiest, most efficient vehicles on the road.
In fact, the new CX-5 gets up to 33 mpg on the highway with front-wheel drive design and up to 35 mpg with the six-speed manual transmission. With safety features like the Smart City Brake Support on the Grand Touring Tech Package, you’ll be both safe and in style every time you’re behind the wheel of the new CX-5. Come see us here at Bakersfield Mazda to learn more about this powerful little SUV.
Long gone are the days when a vehicle’s interior consisted of a bench seat more like a wooden pew, an analog radio broadcasting static on every channel, and a temperamental fuel gauge. Interiors have come a long way in terms of comfort and viability as automakers discovered better ways for humans to interact with their machines.
The latest generation of the Mazda6 launched in 2014. For 2016, the Mazda6 received some dramatic “interior upgrades,” according to Tom Murphy, editor for Ward’s Auto World magazine. Those interior enhancements included a “center console and instrument panel that have been expertly redesigned to incorporate a new display screen and human-machine interface that works wonderfully.”
But that wasn’t all. Mazda also improved the front and rear seats and engineered the interior to be even quieter than before.
Derek Jenkins, director of design for Mazda North America Operations, explains the kind of goals Mazda has in mind when it comes to interior design. “To create an environment that spoils its driver and passengers and provides a rewarding experience for the driver.” Those are exactly the kind of goals that placed the 2016 Mazda6 on Ward’s 10 Best Interiors list for 2015.
As we wait for the arrival of the 2016 MX-5 Miata, we have more good news to share about the all-new roadster. Equipped with Mazda’s expertly engineered SKYACTIV Technology, the car looks great as it zips by the previous manual transmission model with 25% greater fuel efficiency.
The MX-5 comes standard with the SKYACTIV-G 2.0-liter engine and SKYACTIV-MT six-speed manual transmission for an EPA-estimated 30 miles per gallon, combined — 27 mpg city and 34 mpg highway. Outfitted with the available automatic transmission, the MX-5 kicks up its highway efficiency to 36 mpg.
“SKYACTIV Technology is more than a catchphrase for Mazda; it’s a total effort to increase efficiency, improve performance, safety and technology and instill each Mazda vehicle with a directness and responsiveness that’s unmatched in the segments in which our vehicles compete,” said president and CEO of Mazda North American Operations, Jim O’Sullivan. “The 2016 MX-5 shows that a sports car can hit all targets today’s buyers want.”
As part of Mazda’s incorporation of the SKYACTIV Technology, the automaker used its “Gram Strategy” to shed 150 pounds from 2016 MX-5, while increasing the strength and safety of the vehicle.
Production for the 2016 MX-5 Miata began on April 20, so it won’t be long now before we finally get a chance to see the all-new model up close and personal. Stay tuned for news of its arrival. We at Bakersfield Mazda are pretty sure you’ll want to come visit us.
Typically, many of the design concepts that stem from the Mazda Motor Corporation have a four-cylinder engine carried by four wheels that can “zoom zoom” to anywhere you want to go. That is, until now. Recently revealed on the eve of the, “Mazda Design: The Car as Art” in Milan, Italy, the car company revealed two new design concepts: a bicycle and a sofa.
Stemming from Mazda’s “KODO – Soul of Motion” design philosophy – that design is a method of creating an emotional bond between car and driver, the two non-automobile design concepts contain the flowing lines of the Mazda3, Mazda6, and CX-9 intended to emulate the appearance of motion even though the objects are at rest.
The Mazda bike concept, called “Bike by KODO concept,” is made from a single sheet of steel with a red crossbar and black leather seat accented by the same red thread and stitch pattern from the interior of the Mazda MX-5.
The “Sofa by KODO” also reflects the simple design elegance found in the bike concept made from a polished aluminum frame with a hint of red along the middle. According to the Mazda press release, the couch “evokes the strong stance common to all of Mazda’s new-generation vehicles.”
Be sure to come visit us at Bakersfield Mazda, and fall in love with the design that Mazda imbues into all of its fleet.
The new Mazda lineup looks fantastic – but don’t just take our word for it here at Bakersfield Mazda. Kelley Blue Book (KBB) recently awarded the automaker the Brand Image Award for “Best Car Styling.” Mazda’s Soul of Motion design has been officially recognized for is unique style and innovative aesthetics.
The reasoning behind giving Mazda the KBB Best Car Styling Award is especially clear with the 2016 Mazda CX-5.
So what exactly is Soul of Motion design? This concept is inspired by the movement of animals and embodies power, dexterity, and vitality, according to Mazda. New models are made to be sleek, efficient, and chocked full of power.
“Mazda has spent many years exploring the concept of ‘motion,’ offering customers designs that are exciting both to view and to drive,” said Ikuo Maeda, the head of Mazda’s Design Division. Mazda has pursued the concept of more athletic and sporty motion, and has adopted dynamic designs for all Mazda models.”
The KBB Best Car Styling award reflects Mazda’s commitment to driver enjoyment and efficiency. Every new model is designed with precision and power in mind, not to mention beautiful contours.
If you haven’t yet splurged on a new 2016 Mazda MX-5 Miata, you can congratulate yourself for your patience, as the Japanese automaker has just announced two new editions that’ll join the highly anticipated roadster.
At the New York International Auto Show, Mazda introduced the new MX-5 Launch Edition and MX-5 Club, both of which add extra features to somehow make the car more appealing.
The Club edition is the most interesting version. It comes with 17-inch gunmetal alloys, a limited-slip differential, Bilstein shocks, a tower brace, and new front and rear spoilers. Buyers will also be able to upgrade to Brembo front brakes if they choose.
The Launch Edition is all about exclusivity and will only be offered to the first 1,000 customers who place their orders for a new Miata in the United States. It’s based on the Grand Touring trim and comes with an exclusive combination of Soul Red paint with a tan leather interior.
Visit Bakersfield Mazda to learn all you need about the new MX-5 Miata!
Mazda Foundation USA is supporting After-School All-Stars (ASAS) in their mission to provide “programs that keep children safe and help them succeed in school and life.” In its role, Mazda partnered with Project Yellow Light to help ASAS Atlanta Youth to put on “Super Saturday Service Day,” which was held last Saturday, April 4th.
“Super Saturday Service Day” is an event similar to a carnival, where participating students perform skits, poems, speeches and dances to illustrate the threat distracted driving poses in our communities. More than 1,500 students and members of the Atlanta community attended the Service Day event.
“These students bring such creative approaches to spread the message that distracted driving is a serious community concern,” said Tamara Mlynarczyk, Manager, Public Affairs, Mazda North American Operations in a statement. “From ‘Super Saturday Service Day’ here in Atlanta to rallies, social media campaigns and parent engagement nights, ASAS Youth Advisory Board Members mobilized their peers and demonstrated incredible social responsibility. The Mazda Foundation is proud to support these young civic leaders.”
The “Super Saturday Service Day” is just one of nine events that ASAS will organize in an effort to educate communities nation-wide on the dangers of distracted driving.
To learn more about the important work that After-School All-Stars is doing for the children in our communities, visit afterschoolallstars.org.
Here at Bakersfield Mazda, we are proud to support ASAS in their mission to offer school-aged children safe and productive after-school programs.
Kelley Blue Book recently named the new 2015 Mazda CX-5 to its lists of Most Fun SUVs and Best SUVs under $25k! The refreshed CX-5 struck a chord with KBB and consumers everywhere with its affordability, sporty design, and aggressive handling when it was named one of the most fun SUVs to drive.
The new CX-5 also made a name for itself on KBB’s 10 Best All-Wheel-Drive Vehicles Under $25k list. The price point of the AWD CX-5 astounded KBB and others because it is able to offer drivers so much at such an affordable price compared to many competitors.
KBB said, “Like most of the automaker’s entries, Mazda CX-5 compact SUV is among the most fun-to-drive, most stylish vehicles in its class. Optional all-wheel drive only adds to its abilities.”
If you’re interested in the award winning 2015 CX-5, visit us at Bakersfield Mazda today!
Mazda struck a deal with Microsoft not too long ago and it isn’t for the tech inside the car. Forza Horizon 2, exclusive to Xbox One, will give players and car enthusiasts alike a look at the newest MX-5 model. But the Mazda Miata’s Forza Horizon 2 debut isn’t without its catches.
Mazda Miata’s Forza Horizon 2 debut will give car enthusiasts / XBox owners an exclusive look.
The two companies are giving players the opportunity to win the fourth generation roadster in the Time Trial Rivals Contest. Head to the Games, Music, Movies, or Apps channels on the console then click on the Mazda MX-5 advertisement.
From there you’ll enter a hub to register for the contest. Play in the Rival Mode and get behind the wheel of the MX-5 on the Sisteron Perimeter Sprint Track. If you’re one of the top two, Mazda will fly you out to L.A. to go tire-to-tire.
Winner drives home in a life-size 2016 Mazda Miata roadster.
The 2016 Mazda Miata is part of a FREE Mazda MX-5 downloadable content, available March 17th. Also included in the DLC pack is a 2010 Mazdaspeed MX-5 concept, 2005 Mazdaspeed MX-5, and a 1990 MX-5. Which are all FREE for download in-game. The contest lasts from March 17th to April 30th.